Interactive TV Services for IPTV

IPTV (Internet Protocol Television) is a method of releasing television set content over internet connection that permits a more customised and interactive end user experience. IPTV means a fundamental change in taking a look at habits. Viewers will be able to watch what exactly they want, when they want to. Interactive TV services will be a key differentiator for the multitude of IPTV offerings that are emerging. Interactivity via a fast two-way connection will lift IPTV ahead of today’s television. iptv private server

IPTV brings together the television, internet and telephone. Much like cable or satellite tv set, IPTV runs on the set-top container (STB) that enables viewers to watch hundreds of stations and order movies through video-on-demand (VOD). IPTV uses broadband ADSL, the same technology that offers excessive Internet to the computer. This opens the door to much more interactivity and the potential for thousands, instead of hundreds, of channels.

Find What’s In

All IPTV services will offer basic interactivity to support navigation and search of the vast portions of content. An electric programme guide (EPG) will allow viewers to look for the linear and on-demand content that is available.

EPGs will likely allow viewers to look at programme goods up to two several weeks in advance, and also look back over shows from the prior several days broadcast schedule. An effective search facility will allow viewers to look for programmes by title, genre and keywords. Filters will allow viewers to screen lists of movies, music, pay-per-view events and high definition programmes.

The EPG will be customisable by viewers, who will manage to create their own series of favourite channels and content. As well as full-screen layouts, EPGs will have a mini-overlay setting which will permit the viewer to keep viewing the current programme while browsing the schedule.

Personal Video Recorder

Many IPTV set top boxes will add a Personal Video Recorders (PVR) that will allow programmes and interactive content to be recorded. Audiences will be able to watch one programme while recording another. They’ll also be able to use interactive services or online video on demand while saving without your knowledge. While watching step-wise TV programming, viewers will be able to hover near and rewind live tv set.

The PVR will be programmed via the Digital Programme Guide. Intelligent series linking allows programme symptoms to be recorded established on preferences; first-runs, repeats, or all occurrences. System and movie trailers will contain interactive links that can be selected to schedule a recording. Remote control scheduling of recording will also be possible by using a mobile phone or the web.

Enhanced TV

With IPTV, viewers will be able to watch far more tv set at the same time. Sports fans will be able to keep an eye on 6 games at once, on the same screen, or study one game from multiple camera angles. Audience involvement will be motivated through voting, competitions and messaging services.


Active advertising will extend traditional linear advertising. It will allow advertisers to give product information in the form of an onscreen interactive brochure. This will re-enforce the manufacturer messages and encourage viewer involvement with the product. It will likewise allow an immediate aspect to be added to any TV plan, with responses being captured from viewers.

Communication Providers

The two-way nature of an IPTV connection can make it suitable for providing person-to-person communication services. Instant messaging services will permit viewers to ‘chat’ via text messages while continuing to view TV. Online video conferencing over television set will allow virtual family events when family members are spread across the world.

Services to be used both as stand-alone applications, and as add-ons to programming. Friends will be able to chat while you’re watching a program ‘together’ in several locations. Phone-in shows should be able to display callers, linked straight from their home.

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